Cover letters are not one-size-fits-all. Different situations call for different types: application, referral, networking, career change, and follow-up. Using the right type helps you connect your story to the role.
Application Cover Letter
Used when applying to a specific posted job. It ties your experience to the job description, highlights relevant skills and achievements, and states your interest clearly. This is the most common type.
Referral Cover Letter
Used when someone at the company referred you. Open by mentioning the referrer and the referral, then explain why you are a fit for the role. This type can get more attention because of the internal connection.
Networking Cover Letter
Used when reaching out without a specific opening—e.g., to ask for advice or express interest in future roles. Keep it short, state your purpose, and mention one or two reasons you are interested in the company.
Career Change Cover Letter
Used when switching industries or roles. Address the change directly, emphasize transferable skills and relevant achievements, and show motivation and readiness for the new direction.
Follow-Up Cover Letter
Sent after an interview or application to reiterate interest and add a brief reminder of your value. Keep it concise and professional.