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Writing a Cover Letter for Promotion – Tips & Samples

A cover letter for an internal promotion should show your readiness for the new role while drawing on your current experience and knowledge of the company.

What to Include

  • Opening: State the role you are applying for and that you are an internal candidate.
  • Fit: Explain why you are ready for the promotion: relevant experience, achievements, and skills.
  • Company knowledge: Reference your understanding of the team, goals, or culture where it strengthens your case.
  • Closing: Express enthusiasm and ask for the opportunity to discuss further.

Tone

Be professional and confident. Do not oversell or sound entitled. Focus on what you have contributed and what you will bring to the new role.

Sample Opening

"I am writing to apply for the [Role] position. As a [Current Role] at [Company] for [X] years, I have [key achievement], and I am excited to bring my experience to this next step."

What to Avoid

Do not assume the promotion is guaranteed. Do not badmouth colleagues or other candidates. Keep the letter focused on your fit and readiness.

Frequently Asked Questions

  • How do I write a cover letter for a promotion?
    State the role and that you are internal. Explain your fit: experience, achievements, and skills. Reference your knowledge of the company. Keep it professional and confident.
  • Should I mention I am internal in the cover letter?
    Yes. State clearly that you are an internal candidate and reference your current role and tenure.
  • How long should a promotion cover letter be?
    One page is enough. Focus on fit, achievements, and readiness. Keep it concise.
  • What if I don't get the promotion?
    Ask for feedback if possible. Use it to improve for the next opportunity. Stay professional and continue to contribute.